Q: To be a successful communication designer, do you need to know what is happening in the world around you?
A: Yes. To an extent all we do is communicate. It's in our blood and our social-responsibility. We tend to design for a purpose and that purpose is to get across a certain message. Our grasp on knowing what is happening in and around the world - be it media trends, local news, and world news enriches our ability to design further. As designers we are able to make something good out of something bad.
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